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Sportskeeda Partners with Glance to bring 360 Degree Coverage of Sports on the Lock screen


Glance, the world’s first screen zero, and Sportskeeda, the biggest all-sports website in India, have partnered to bring 360-degree coverage of all major sporting events directly to the lock screen of millions of smartphone users in India. Screen zero is the screen that consumers encounter when they wake up their smartphones to experience the internet.

Indian sports fans are evolving and embracing sports beyond cricket such as football, kabaddi, and badminton, in a big way. Fans not only follow live updates but also look forward to pre-match analysis, predictions by game pundits and nuggets of information on the sport and its stars. With this partnership, sports fans across the nation can follow games, consume high-quality content, and connect with pundits and athletes around the world.

“We are revolutionizing how sports content is consumed around the world. The thrilling and edge-of-the-seat experience that sports provide is quite unparalleled. With Glance, Indian consumers can live these moments in a highly personalized and frictionless manner,” said Porush Jain, Co-Founder & CEO, Sportskeeda.

“Sportskeeda is giving sports fans access to everything they need to know about sports more effectively. Moreover, Glance makes this experience beautiful and effortless for the consumer, providing the latest sports news and insights on the lock screen,” said Rohan Choudhary, Vice President Product & Founding Team, Glance.

Glance replaces the default mobile lock-screen as the new content destination for Indian smartphone users with its AI-powered recommendation engine, and has 28 million Daily Active Users (DAUs) as of Q1 2019.

The partnership enables users access to sports-related content in the vernacular such as Hindi and Tamil, in addition to English. Consumers will be able to access articles, live updates, videos and more on their lock screen.

About Glance

Glance is the world’s first screen zero that consumers use across connected devices to experience the Internet. Glance’s AI-powered personalization enables consumers to enjoy content, product and services of their choice, in a simple and visually stunning way. Glance is a free-to-use, zero ad platform. The Internet Starts Here is a trademark of Glance. For more information please visit Glance.


About InMobi Group

InMobi Group’s mission is to power intelligent, mobile-first experiences for enterprises and consumers. Its businesses across advertising, marketing, data and content platforms are shaping consumer experience in a world of connected devices. The group’s portfolio companies include InMobi – a Unified Marketing Cloud, TruFactor – a Secure Data Platform for businesses, and Glance – the world’s first Screen Zero. InMobi Group has been recognized on both the 2018 and 2019 CNBC Disruptor 50 list and as one of Fast Company’s 2018 World’s Most Innovative Companies.


About Sportskeeda

Sportskeeda is the biggest all-sports website in India with 45 Million unique users every month. It connects fans, pundits and athletes from all over the world, and offers news, real-time updates, insightful features, and videos.

Sportskeeda’s massive audience base is a result of its 360-degree coverage of all major sporting tournaments which includes, but is not limited to, diverse and engaging content via articles and video formats. Sportskeeda also boasts of a massive social media reach with over 22 million fans and followers on its properties.

Sportskeeda partners with Xiaomi’s MIUI to power Live Cricket scores, results, and updates



Sportskeeda, India’s leading all-sports website has partnered with MIUI, India’s number 1 smartphone brand’s operating system. The Cricket scorecard, powered by Sportskeeda, will now be available on all the Xiaomi devices with MIUI in India. The partnership goes in line with Sportskeeda’s objective to revolutionize how sports content is consumed all over the world.

The feature, which will be available on the App Vault and the calendar, will display live scores, results, and schedule of upcoming cricket matches. While the live match-center will display the match summary, users can access the detailed scorecard and live ball-by-ball commentary with a single click on the scorecard. Xiaomi users will now also be able to choose the match or the series that they want to follow to get real-time updates on their phones.

Mr. Porush Jain, the CEO of Sportskeeda, expressed his delight at the development

“Happy to partner with MIUI, Xiaomi’s leading operating  system to bring the Sportskeeda experience closer to millions of users. Being the largest all-sports website in the country, we are working towards expanding the association to other sports as well”

Mr. Raghu Reddy, Head of Categories and Online sales, Xiaomi India further added,

“Xiaomi’s journey started with MIUI when we wanted to launch the most immersive and innovative operating software for millions of users. Today, MIUI has over 190 million users and we continue to make it more relevant in every market we are present in. The partnership with Sportskeeda is a step in that direction and we hope it will enhance the user experience for all our customers”

About Sportskeeda:

Sportskeeda is the biggest all-sports website in India with 45 Million unique users every month. It connects fans, pundits and athletes from all over the world, and offers news, real-time updates, insightful features, and videos.

Sportskeeda’s massive audience base is a result of its 360-degree coverage of all major sporting tournaments which includes, but is not limited to, diverse and engaging content via articles and video formats. Sportskeeda also boasts of a massive social media reach with over 22 million fans and followers on its properties.

Sportskeeda acquires exclusive digital broadcasting rights in India for Pakistan-Scotland 2-match T20I series

The P
The Pakistan cricket team

Sportskeeda has acquired the exclusive digital broadcasting rights in India for the two-match T20I series between Pakistan and Scotland starting June 12. The Grange Cricket Club, Edinburgh will host the two T20s on June 12 and June 13.

Scotland, led by their talismanic opener Kyle Coetzer, head into the T20 series having posted a sensational 6-run win over England in a high-scoring thriller in an one-off ODI match on Sunday.

Meanwhile, visitors Pakistan, who ended the Test series against England 1-1, boast of some exciting talents such as Fakhar Zaman, Ahmed Shehzad, Haris Sohail, Hassan Ali alongside the experienced Shoaib Malik.

Sportskeeda will be live streaming both the matches on its Facebook page – SPORTSKEEDA CRICKET –  from 20.30 IST onwards on June 12 and June 13.

Samarth Sharma, Chief Business Officer at Sportskeeda, expressed his delight at the development.

“We are extremely happy about the fact that we will be broadcasting the Pakistan-Scotland T20 matches exclusively in India through our Facebook page. It’s a big moment for Sportskeeda, and yet another feather in our cap. We are positive about moving towards even bigger things from here,” said Samarth.

About Sportskeeda:

Sportskeeda is the biggest all-sports website in India with over 160 Million page views monthly, reaching out to 45 Million unique users every month. It connects fans, pundits and athletes from all over the world, and offers news, real-time updates, insightful features and videos.

Sportskeeda’s massive audience base is a result of its 360 degree coverage of all major sporting tournaments which includes, but is not limited to, diverse and engaging content via articles and video formats. Sportskeeda also boasts of a massive social media reach with over 22 million fans and followers on its properties.

Kabaddi Federation of India honours Sportskeeda with a Special Award

A very happy new year to everyone! And 2018 could not have gotten to a better start.

During the recently held Senior Kabaddi Nationals in Hyderabad, the Kabaddi Federation of India honoured Sportskeeda with an award for “Outstanding Contribution to the growth of Kabaddi in India”.

Sportskeeda has remained committed to bringing the latest news and innovative content in the sphere of Kabaddi in the past year. During the Pro Kabaddi League, we registered growth of over 400% just on our Kabaddi section. Not only this, Sportskeeda was one of the very few media outlets providing in-depth coverage of the 2017 Asian Kabaddi Championships.

Delightful and humbling at the same time, this award comes as a recognition and a reward for all the hours of hard work our team at Sportskeeda has put in to create and deliver great content tirelessly on an everyday basis. And coming from the Kabaddi Federation, it will only motivate us to do better in the future.

Here’s hoping to scale even greater heights in 2018!

Sportskeeda’s Hindi App conferred with “Editors’ Choice” placement on Google Play

sk hindi

Sportskeeda has added another feather to its cap as the biggest app store in the world – Google Play – has given the Sportskeeda Hindi App the “Editors’ Choice” tag.

With an average Play Store rating of 4.6 out of 5 and nearing 0.5 million downloads despite being barely a year old, the Sportskeeda Hindi App is the most widely-used app for vernacular sports content in the world. It is also the only all-sports app to be included in the Editors’ Choice segment.

Google has recognised the efforts of the company and its dedicated 10-member Hindi team by highlighting the following features offered on the app:

  • Thorough Hindi coverage of India’s most beloved sports and events – from the ICC World Cup to WrestleMania.
  • Each match gets its own live page with a summary, commentary and scorecards.
  • Listen to audio news stories – or download them for later.

Sportskeeda Hindi has grown rapidly over the past year, and caters to a wide range of readers. The app’s seamless design and smooth navigation have made it a hit with avid sports fans looking for real-time updates and news.

The option of choosing from multiple sports and the ability to toggle between them effortlessly is what separates Sportskeeda Hindi from its competitors.

Sankalp Sharma, Tech Lead at Sportskeeda, explained what went behind the thinking of the ingenious app. “Having the download size of the app as small as possible has been a top priority for us. Our engineers have taken extra miles to make sure we do that without compromising on its capabilities,” he said.

All the latest news hits you as you open the app, ensuring that followers do not miss out on any of the recent happenings in the world of sport.

The match-centre provides live scores and commentary from multiple games spread across different countries and time zones. From news articles, satires and interactive multi-page features to images, videos and much more, the app has it all – making it the platform of choice for the sports-crazy youth.

The Product Manager of Sportskeeda Hindi, Pritam Sharma, expressed his delight at this recognition by saying, “We strive to provide our Hindi viewers content that is diverse and comprehensive. The live blogs and commentary with scorecards have been received very fondly by our audience.”

Download the Sportskeeda Hindi App here.

Sportskeeda launches revenue share platform for sports writers

revenue share

Ever since its inception, Sportskeeda has been championing the cause of aspiring sports writers by providing them with a platform to reach large audiences. Now, the website has gone a step further by giving both amateur and experienced sports writers a lucrative avenue to channel their skills.

The revenue share system launched in August promises to revolutionize the way sports writers shape their career.  Through this system, writers are paid a percentage of the revenue that Sportskeeda makes on their articles, thus ensuring a fair distribution of the benefits accrued.

Sportskeeda has always been an open platform; right from the beginning, any writer could sign up and submit their contribution which, if deemed acceptable by the editors, would be published on the site. That openness remains intact; new writers are still free to register on the site and start writing. But since August, there’s been a marked difference.

All the writers can now track their pay in real-time, by clicking on the ‘earnings’ tab in their profile page. This tab shows the amount accrued till date, and also gives a list of the articles that earned money.

By providing the details of the earnings in real-time, the system ensures transparency and accountability to the fullest. The writers have responded to this positively, with one of them going on record to say, “The hassle-free nature of this system is a welcome change. I don’t have to worry about how much I can earn or when I will be paid anymore.”

Porush Jain, the CEO of Sportskeeda, believes the revenue share platform can usher in a new era of robustness in the freelance sports writing industry. “What this system does is it tells all the writers how valuable their contributions are, and which segments of the market they appeal to the most. That in turn will help them fine-tune their writing so that their articles reach out to a wider audience. Ultimately, the readers would get what they want to read, while the writers would earn their due share of the credit – not just in intangible terms, but also in real hard cash. It’s a win-win for everyone concerned, and the industry as a whole could benefit from the process.”

The system is off to a good start, with registrations on the Sportskeeda site having increased by about 50% in the month since the launch of revenue share. The success of the system can only be gauged after a few more months have passed, but so far, the indications are looking quite good.

Mobile - Dashboard (1)
Sample of the dashboard for the Revenue Share model for writers

You can sign up as a writer at SK here.

Sportskeeda records 100M video views during the months of IPL 10

The 10th season of the Indian Premier League concluded recently after nearly 2 months of non-stop action. Plenty of records were created on the field during this extravaganza. Off the field, too, milestones were reached and records were smashed. One such century was scored by India’s biggest multi-sports website, Sportskeeda when they managed to clock an astonishing 100 Million+ views on their videos during the IPL.

Sportskeeda’s one of a kind video team churned out videos on a plethora of topics. The SK video factory curated ingenious sketches like “IPL ka Punchnama”, fans’ reactions from stadiums all across the country, listicle videos showing insightful statistics of the teams and players, among others. They showcased their creativity with motion graphic videos like SK Toons and satirical videos like Fake WhatsApp conversation that tickled the bones of their massive fan base.

With an aim to constantly push boundaries and provide innovative content to its users, Sportskeeda hit the masterstroke with the IPL. Their videos reached over a billion people and engaged a massive percentage of the cricket-loving population in the second most populated country in the world.

Talking about this achievement of the 100M views mark, Sportskeeda’s CEO, Mr. Porush Jain said, “This is yet another feather in our cap and a step forward in our aim to become the biggest sports website in the world. We strive to provide our fans with a variety of content and the video platform is right at the top of our offerings.”

The IPL coincided with the setting up of a state-of-the-art video studio in Gurgaon that allowed Sportskeeda to produce several video formats, out of which many videos went viral on a daily basis. Talking about the key ingredients that led to such astounding numbers, Sportskeeda’s Chief Ideation Officer and the Business Head for Videos and Strategy, Mr. Samarth Sharma said, “Content still remains the king, and the video team was able to identify the right mix of formats much before IPL began. The top-class video studio and the talented team at Sportskeeda ensured the content prowess was translated into videos with high production value, which were not only informative, but also entertaining.”

Sportskeeda Announces Appointment of Samarth Sharma as Chief Ideation Officer


An alumnus of I.I.T. Delhi, Samarth has several years of experience in Strategy, Business Development and Expansion with global multi-national corporations of repute namely Hewitt Associates, Cognizant, Deutsche Bank and TransUnion. Having worked in multiple sectors and geographies in different roles, Samarth brings with him the skills that Sportskeeda needs to scale their business to greater heights.

Besides professional achievements, Samarth runs one of India’s most popular social media accounts in the name of “The-Lying-Lama” that boasts of an audience of over 100K people grown organically in a very short span of time. He is known for producing viral creative content across diverse areas of interest namely sports, entertainment and politics and his content is covered by all media platforms (online, print, TV) on a regular basis.

Samarth has also written several viral articles in the humour and satire genre. Apart from media, Samarth has also contributed his ideas and scripts to the production of several videos with some of the major names in Bollywood and online entertainment space. Samarth is also a sports lover who has represented his college/corporate teams in Cricket, Snooker, Table Tennis and Football.

With his diverse, global experience and leadership skills coupled with his unique blend of creativity and business acumen, Samarth will add more muscle to the talented team at Sportskeeda.

KSCA announces Sportskeeda as media partner for Karbonn Karnataka Premier League 2016

The Karbonn KPL 2016 shall take place across two legs - Hubli and Mysore
The Karbonn KPL 2016 will take place across two legs – Hubli and Mysore

The fifth edition of the Karbonn Karnataka Premier League (KPL), the franchise-based T20 cricket tournament involving cricketers from different parts of Karnataka, is all set to begin from the 17th of September at Hubli.

Pioneered by the Karnataka State Cricket Association (KSCA), the league serves as a launchpad for youngsters from the state to showcase their talent on a large scale. The event is also a tribute to SDNR Wadiyar, the erstwhile prince of Mysuru.

While the tournament will be live and exclusive on Sony ESPN and Sony ESPN HD channels, the KSCA has partnered with Sportskeeda for the online coverage of the tournament. Sportskeeda, via its online and social media channels, will carry tournament related news and engage with fans through the course of the event. is India’s largest multi-sports portal with over 10 million visitors every month, and has a significant social media presence.

Speaking about the engagement, Mr. Vinay Mruthyujaya, Official Spokesperson, KSCA said, “We are confident that through Sportskeeda, the fans get all the information they need about the KPL, get to know the players well, and better appreciate the tournament.”

Sportskeeda clocks record traffic during Rio Olympics

2016 Summer Olympics - Day 14

The Olympics are a once-in-a-lifetime carnival for many, and Sportskeeda made the Rio Games a truly exhilarating experience for its readers – as reflected in its record traffic numbers. The duration of the Olympics was the most fruitful in the website’s history, with engagement levels at an all-time high.

The average time spent from India on the site increased dramatically – going from 2:45 minutes earlier, to 4:24 during the Olympics. Sportskeeda’s various platforms saw a record total time spent of nearly 75 million minutes in the 19-day period from 3rd to 21st August. Over half of that time – 40.2 million minutes – was from India, which is not a surprise considering the site’s focus on Indian athletes.

The Sportskeeda management has been able to pinpoint a number of reasons for this significant increase in engagement during the Olympics. The site’s live coverage of the events was widely appreciated for its uniqueness and depth. Every single event involving an Indian athlete had extensive, minute-by-minute updates on the live blogs that were specially set up for that purpose, and a majority of the traffic during the Olympics was seen on these pages.

The tech improvements on the site helped improve the reader experience considerably. The live blog interface was roundly hailed by the fans, as seen in the positive comments on the pages. The concise ‘Player Tracker‘ was described by many readers as the go-to page for anyone who wanted information about all the Indian athletes in one glance.

The Sportskeeda team that had travelled to Rio published several well-received exclusive stories that unearthed little-known facts about the athletes from the Indian contingent. The article on Manish Singh Rawat in particular fetched unprecedented positive feedback from all quarters, receiving nearly 1.9 lakh reads and being referenced in several other publications. There were many other articles published on the site that went viral, with the team’s writers quickly churning out impactful stories on PV Sindhu and Sakshi Malik, the two Indian medallists at Rio.

Sportskeeda CEO Porush Jain expressed his satisfaction about the surge in the site’s popularity during the Olympics. He said, “We had first created a flutter in the Indian sports media industry 4 years ago, with our coverage of the 2012 London Olympics. But we stepped on the gas big time during the Rio Games, and that is reflected in our record traffic numbers. We remain committed to producing unique India-centric content that appeals to a wide variety of fans.”